Answered By: Berkeley College Library
Last Updated: Dec 16, 2020     Views: 142

Print Books: There are a number of print books available on marketing plans at various Berkeley College campuses libraries. To find books and their availability you'll need to access the library page from Engage or your Canvas course. 

        

 

Once on the Library website, click on the button for the library catalog.

Once in the online library catalog, you can type in the search box 'marketing plans' as keywords and book titles based on those keywords will appear in the results list. You can click on any title from the list to check for the call number, it's campus library location, and its availability status. If the book is not located at the campus library you would normally use, you can request a hold on the item (using the 'place hold' button). The image below shows an example of a results list from the online library catalog using these search terms. The first book is available, but the second one (near red arrow) has been borrowed by someone else.

Note: If you haven't done this before, you must do a quick registration in the catalog for the 'place hold' function to work. Use your Library ID (your full Berkeley Student ID number) and your PIN (the last 4 digits of your Berkeley ID number) the first time you set up an account for Holds.

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E-Books: There are also ebooks available on this topic, via the library's Ebook Central databasewhich contains over 140,000 online full-text books. 

 

On the library page click on the E-books tile and next select ProQuest Ebook Central

You can use the same search terms as was done to find print books within Ebook Central, specifically the search terms "Marketing plans." A results list for these search terms is shown in the image below.  Note: you can generate shorter results lists by choosing a specific publication year (2017) which is on the left side of the results list. You can also use more specific keywords in your search, like "Social Media" and "Marketing Plan". 

Note: Not all the eBooks there are immediately available, only ones with a green Available icon. To just show the ones that you can read in full right away, check the box under Book Status on the left that says "Owned and subscribed to by my library".

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