Answered By: Vicki Sciuk
Last Updated: Jan 14, 2016     Views: 646

How to cite information found in the Business Insights: Global database depends on what items you are using from it - magazine & journal articles, company reports/profiles, SWOT Reports, Investment Reports:

Articles from Magazines, Newspapers or Journals 

For regular news or journal articles, they are cited like articles from other sources. In fact, the articles have a citation in MLA format right on the bottom, and a link to change it to APA on the tool bar in the upper right when you are looking at the full text:

Screenshot

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But Business Insights has a lot of content that is not from a standard publication, such as Company Profiles, SWOT Reports and Investment Reports.

Company Profiles 
Here's a Company search for Starbucks, with the beginning of the Company Profile right below:



There are two valid ways to cite Business Insights Company Profiles reports:

We may begin with the report name, since there are no authors or editors listed for these reports, or we may use Business Insights: Global as what we call a "corporate author", which is used when there is no personal name shown, but the originator of the material is a known group, company, association, government agency, etc.

MLA (either one)

  1. "Starbucks Corp." Gale Business Insights Online Collection 2015. Business Insights: Global. Web. 19 Nov. 2015.
  2. Business Insights: Global. "Starbucks Corp." Gale Business Insights Online Collection 2015. Business Insights: Global. Web. 19 Nov. 2015.

MLA no longer requires a web address, but if your professor asks for it, put it right at the end of the cite in angle brackets:  <http://bi.galegroup.com.ezproxy.library.berkeley.org/global/company/239921?u=berkeleycoll>. 

The actual profile did not have a date printed on it, so you could replace 2015 with n.d. (no date), but I took the date and source information from the results listing that I clicked to get to the report.

APA (either one)

  1. Starbucks Corp. (2015). Business Insights: Global. Retrieved from http://bi.galegroup.com.ezproxy.library.berkeley.org/global/company/239921?u=berkeleycoll
  2. Gale Business Insights Online. (2015). Starbucks Corp. Business Insights: Global. Retrieved from http://bi.galegroup.com.ezproxy.library.berkeley.org/global/company/239921?u=berkeleycoll

APA also uses (n.d). for no date. Normally you show database names in MLA, but not in APA. But this is an exception, since the database is the author and publisher of some of its content, like the company profiles. APA always requires a link to the source for online materials, either Retrieved from followed by the URL, or the DOI number that you will see on some journal articles.

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SWOT & Investment Reports 
- these are supplied by other business information companies such as GlobalData and Reuters, who are the authors. They do have a publication date on the front  of the report - April 6, 2015 in this picture - so we will add that to the reference.


 

We may begin with the report name, since there are no individual authors listed for these reports, or we may use GlobalData as what we call a "corporate author", which is used when there is no personal name shown, but the originator of the material is a known group, company, association, government agency, etc.

APA (either one)

  1. Starbucks Corporation - Financial and Strategic Analysis Review. (2015, April 06). GlobalData. Retrieved from http://bi.galegroup.com.ezproxy.library.berkeley.org/global/search?u=berkeleycoll#displayGroup=swot&q=company^239921  
    (or replace the URL with http://callisto.ggsrv.com/imgsrv/FastFetch/UBER1/239921_GDRT33172FSA,  which goes straight to a PDF of the report).
  2. GlobalData. (2015, April 06). Starbucks Corporation - Financial and Strategic Analysis Review. Global Markets Direct SWOT Reports. Retrieved from http://callisto.ggsrv.com/imgsrv/FastFetch/UBER1/239921_GDRT33172FSA 

MLA (either one)

  1. "Starbucks Corporation - Financial and Strategic Analysis Review". Global Markets Direct SWOT Reports. 6 Apr. 2015:1-4. Business Insights: Global. Web. 19 Nov. 2015
  2. GlobalData. "Starbucks Corporation - Financial and Strategic Analysis Review". Global Markets Direct SWOT Reports. 6 Apr. 2015:1-4. Business Insights: Global. Web. 19 Nov. 2015


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